Location

Tuesday, April 6, 2010 - 09:52 by Adam White in Location, Social Media

Niagara based new media professional Mitch Fanning had some thoughts on the emerging slate of location-based social networks and the potential they offer to businesses.

Saturday, March 20, 2010 - 09:42 by Adam White in Gowalla, Foursquare, Location, Social Media, Niagara

I was hiking down at the Niagara Glen and tracking down some GPS spots marked in the Gowalla location-based social network. Here are a few thoughts that occurred to me when I finally uncovered the Gowallashuk created by Bill Wilkie and Chris Ennest.

Saturday, March 13, 2010 - 08:31 by Adam White in Online Reviews, Social Media, Location

There is a generation of consumers coming that will never open a phone book. They will simply pull their phone out of their pocket and ask “What around me has been recommended by people I trust?” Don’t fight these amateur reviewers, they have the power to make or break brands. You need to show them that you are listening.

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